It has been almost 10 months now since I have started this blog. It started as means to share my journey and also to keep track of investment data that I generate for my personal investments. May 2009 was the last time I had discussed about traffic for TIPBlog. At that time, the blog was new and hence I presented the most cliché metrics such as number of visits and page views. In today’s post I am reviewing it again, but this time it is in the context of the metrics for social media. I am using frame work presented at Occam Razor by Avinash Kaushik (AK). AK’s reputation is; he is considered as one of the experts in Web Analytics. The essence of AK’s frame work is using trends in six key performances matrices. There is no absolute value which demonstrates success. AK suggests focusing on trends; they should be going in right direction. The six key performance indicators for measuring success of a blog are as follows: Continue reading rest of this article…
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